“You get what you pay for” is usually wise advice, but not necessarily in the world of online publishing and printing. It’s often closer to “What you put into it is what you get back” and money has little to do with that. But that doesn’t mean money isn’t part of the equation—sometimes lots of money. Sometimes, not very much. Some people feel they’ve gotten good deals; others know they were ripped off.
What is clearly true is that many of the online companies understand the value of marketing . . . their own companies. But what do you get when you buy their marketing packages for your own books? What should you look for in their contracts? Do they really hold “sales”? Editing? Design? Should you buy those services from them? What are your options? What about CreateSpace? Do you have to use it to get onto Amazon? No. But there are things you need to know before you sign on to use the site as your printer.
Given the animated discussion that erupted at our Board meeting when the subject was brought up, Wednesday’s meeting on this topic should be interesting, enlightening, educational, and maybe just a bit raucous.
Bring your questions. Share your experiences. Let’s help one another understand “The good, the bad, and the ugly of online publishers.”
Wednesday, September 8, 2010 at 7:00pm at Hotel Sofitel, 5601 West 78th Street, Bloomington, MN 55439.
Election results will be announced at the meeting. Hope to see you there!
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