Free eBook Conference - December 14, 2009

FOR IMMEDIATE RELEASE

IBPA Announces FREE Conference Call on EBooks

How to Develop and Implement an Ebook Strategy: A Conversation with Mark Coker of Smashwords

When: December 14, 2009 at 10:00 am PST/1:00 pm EST

Ever wished you could actually TALK to an ebook expert and get your questions answered? Well now you can!

And at no cost to you thanks to IBPA, Independent Book Publishers Association and Mark Coker, CEO of Smashwords.

Plus one lucky caller will walk away with a prize—a Sony Reader Pocket Edition, courtesy of Sony!

What are publishers saying about Mark Coker’s previous IBPA program in July?

"Fast and efficient -- started on time, focused discussion, and informative. What better way to keep abreast of developments in the industry?" - Len Barot, Pres., Bold Strokes Books, Inc.

"Mark Coker has command of an explosive, emerging market opportunity - Ebooks - and he shared the keys necessary to unlock it."- Rana DiOrio, CEO of Little Pickle Press LLC

Ebooks are the fastest growing segment in an otherwise stagnant book publishing market. How can the independent publisher develop a smart ebook strategy to profit from the rise of ebooks?

Don’t miss this rare opportunity to bring your ebook questions directly to Mark Coker of Smashwords who is “walking the talk” when it comes to ebooks!

Whether your readers want to consume your book on the iPhone, a laptop, an e-reader or other device, you’ll be ready to “serve up” your content the way they want it after listening to our e-book expert.

And your questions are the star of the show!

* What’s the latest market data on ebooks?
* What’s driving the growth of ebooks?
* What are my ebook reader options? Are smart phones the killer device?
* How do ebooks fit within an overall publishing strategy?
* Which books work best as ebooks?
* How is ebook formatting different?
* Why are multi-format ebooks important?
* How do you organize your ebook supply chain?
* To DRM or not DRM, and do customers really care?
* How do I price my ebooks?
* How do I market my ebooks?

Get the answers to your ebook questions (and be eligible to win a Sony Reader Pocket Edition) in this Lively 90 minute FREE Q & A Conference!

Visit http://ibpa-online.org/conferencecall.aspx and register today.

About the Speaker: Mark Coker is founder and CEO of Smashwords [www.smashwords.com], an ebook publishing and distribution platform serving independent authors and publishers. Smashwords helps publishers publish and distribute ebooks to major online retailers including Amazon, Barnes & Noble, Sony and Shortcovers, and across all mobile smart phone platforms. Mark is an outspoken advocate for independent publishing. He frequently writes and speaks about how ebooks will transform publishing and open up new worldwide markets for publishers. Mark blogs for the Huffington Post’s Books section, where he writes about ebooks and the future of publishing. Mark is also the co-author, with his wife, of Boob Tube, a novel that explores the dark side of Hollywood celebrity.

About IBPA: The Independent Book Publishers Association is the largest trade group for publishers in the United States, serving more than 3000 book publishers of all sizes. IBPA's mission is to help independent publishers market their titles, to provide education on all aspects of publishing, and to act as an advocate for publishers' rights.