REMINDER: Wednesday night's MIPA meeting (November 12) will feature Sam Richter, former president of the James J. Hill Library, who will be talking about "Do you have what it takes to write and sell a book?"
MIPA members and friends,
Too many books are written without adequate research on the topic (or for fiction, details) and, often more important, without adequate research on how to reach your target audience (aka: marketing — please do not mention Oprah). In this digital age, there is a whole new world of marketing opportunities...but you still need to know who and how.
Sam Richter, author of Take the Cold Out of Cold Calling, Web Search Secrets for the Inside Info on Companies, Industries, and People, has over 20 years’ experience in advertising, public relation and ecommerce, and has helped many others in their technology, sales and marketing programs.
Join us at 7pm Wednesday night at the St. Anthony Park Library.
WHO: Sam Richter: "Do you have what it takes to write and sell a book?"
WHERE: St. Anthony Park Library When: 7:00pm, Wednesday, November 12, 2008
Where: Lower level of St. Anthony Park Library, 2245 Como Avenue in St Paul
1 comments:
Okay...I just finished Sam's book and it is absolutely incredible. If this book doesn't win MN Book of the Year, they should shut down the awards. Never have a I read a book where I have to put it down every 10 minutes and go online to see if what he talks about is true. And it works! Amazing. I feel armed to go out and sell my book and speaking, knowing that I will know a lot about the person I'm meeting with, and I will relevant to what he/she cares about. THANK YOU MIPA for letting me know about Sam!
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